200 Sq.ft

Area Req

16 Lakh(s)

Investment Size


No of franchise outlets




If we were to look back at the one precise moment when The Belgian Waffles Co sprung to life, it was when Shrey, while on a food experimentation spree while working internationally, stumbled upon this delectable, symmetrically-patterned and unique dessert cuisine that he couldn’t wait to take back with him to his country. He carefully packaged this idea and took it back with him all the way to India, where it eventually unfolded itself and took the form of the popular food franchise, The Belgian Waffle Co. Owned and operated by Bloombay Enterprises LLP, The Belgian Waffles Co was founded in 2015, with its foundations firmly built on the values of excellence, simplicity and affordability.

Today, with 300+ stores across 55+ Indian cities, the Belgian waffle franchise is the recipient of prestigious awards, including the Franchisor of the Year “Dessert Category” award and the “Asia Food Innovation Awards”. But, hey! We firmly believe that our journey from 2015 to now is all thanks to your constant love and support. And with continuing encouragement from our lovely customers, we hope to continue serving you with the most delectable waffles in the years and decades to come!

Why The Belgian Waffle Co

BWC has seen exponential growth in India in under 5 years and has already populated tier 1, 2 and 3 cities with unprecedented success for a new brand. The product and brand has been universally loved, highly appreciated and is ready to embark on to the next phase by entering International Waters. With more than 300+ outlets in India and with a presence in NEPAL and DUBAI we are now marching ahead to increase our international footprint with aspiration’s of becoming a global brand.

- International Appeal: Strong branding, global product, premium taste and ingredients
- Great ROI: Low food cost, operational expenses and attractive capex
- Leader in Waffle QSR Segment: Top of the line menu offerings, great taste,
vegetarian friendly, portable and on-the-go, 300+ outlets
- High Shelf Life allow for Global Scale: Major products have 6-9 month shelf life

Investment Details

We are into FOFO Model





200 - 300 Sq.ft.

50 - 100 Sq.ft.

Setup Cost

12.5 Lakhs

08 Lakhs

Franchise Fee

3.5 Lakhs

02 Lakhs

Total Investment

16 Lakhs

10 Lakhs





10 to 14 Months

08 to 12 Months

Security Deposit (Refundable)

1.5 Lakhs

1.5 Lakhs

GST Applicable
Interior Cost vary as per Shop Size.


- Agreement Tenure will be 03 Years
- Agreement Renewal cost will be decide Mutually
- Complete Digital Marketing Support by Brand
- Brand will help to do the complete setup
- Complete Assitance will be provide to get tieup with Zomato & Swiggy
- Staff will be hire by Investor as Brand will give them complete training



- Crispiness: We constantly deliver freshly baked, delicious, “crispy, yet soft” waffles with an alluring aroma and a perfect taste.
- Our Secret: A well researched formulation, and continuous innovation ensures a superlative product experience.
- 100% Vegetarian: Our specially formulated batter is eggless and our ingredients are vegetarian to ensure a global appeal and long shelf life.
- On the Go Goodness: Redefining the way waffles are delivered from a fine dining, sit down experience to an on the go treat - simple, convenient, portable and delicious.
- Profitable: Built with an understanding of the constraints of high rents, the model makes optimum use of space and manpower whilst delivering consistent quality and inspirational products at affordable pricing.
- Branding: Brand identity is warm, approachable and nostalgic while simultaneously maintaining a young, innovative and quirky persona.

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